Meatless sausage being tested at Little Caesars across the U.S.

Impossible Supreme Pizza to be launched on Monday at 58 restaurants

Plant-based burger maker Impossible Foods is debuting its second product — meatless sausage crumbles — on Little Caesars pizza.

Little Caesars will start testing the Impossible Supreme Pizza on Monday at 58 restaurants in Fort Myers, Florida; Yakima, Washington; and Albuquerque, New Mexico. The $12 pizza also comes with mushrooms, caramelized onions and green peppers.

If the test goes well, Detroit-based Little Caesars could expand availability nationwide.

It’s already been a busy spring for meat substitutes. Earlier this month, Impossible Foods’ rival Beyond Meat debuted on the Nasdaq; its stock price has more than tripled since the IPO.

Burger King is testing an Impossible Whopper and could sell it nationwide by the end of this year. Tim Hortons announce this week that it’s testing a Beyond Meat breakfast sausage in Canada. Even U.S. meat producers like Tyson Foods are investing in plant-based meats.

Little Caesars approached Redwood City, California-based Impossible Foods earlier this year seeking plant-based meat for its pizzas. Impossible Foods developed the sausage with custom sweet Italian seasoning for Little Caesars.

So far, Impossible Foods isn’t selling the sausage anywhere else and hasn’t announced any plan to, spokeswoman Rachel Konrad said.

Impossible’s sausage is made in the same way as its burger. The company uses heme — the protein molecule that gives meat its juicy texture — from the roots of soy plants. Instead of harvesting it from individual plants, Impossible makes batches of heme by fermenting yeast that is genetically encoded with the soy plants’ DNA. To make “meat,” heme is mixed with other ingredients like soy protein, coconut oil and sunflower oil.

Konrad said the Impossible Sausage has a higher fat content than the Impossible Burger. It has no cholesterol, 17 grams of total fat, 17 grams of protein and 270 calories in a quarter-pound serving. By comparison, Johnsonville’s sweet Italian ground sausage has 80 mg of cholesterol, 26 grams of total fat, 20 grams of protein and 340 calories.

Impossible Foods was founded in 2011 and started selling its burgers to restaurants in 2016. They aren’t yet sold at grocery stores. The company has raised more than $750 million in multiple rounds of funding from investors including Bill Gates, Serena Williams, Trevor Noah and Jay-Z.

Dee-Ann Durbin, The Associated Press

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Missing Nelson woman found dead

Police say there is no evidence of a crime in the death of Heather Gunderson

Foul play involved in Slocan Valley man’s death, police say

RCMP have identified dead man as 47-year-old Aaron Graham

Details emerge on new daycare proposal from school district

Project gets go-ahead from board of SD #10

Hidden message connects Castlegar homeowners decades apart

The Rodgers family was surprised when a message fell out of the walls as they were renovating

Supreme Court of Canada will hear Sinixt appeal May 12

B.C. has appealed Indigenous hunting case through several levels of court starting in Nelson in 2016

Rail disruptions expected to continue after new protest sites emerge

Nationwide rail and road blockades have been popping up for weeks

Protecting privacy key to stopping spread of COVID-19, B.C. health officials say

The number of coronavirus cases in B.C. remains at seven

COLUMN: Forestry no longer close to top of B.C.’s economy

Our reactions to a forestry downturn reflect the past, not the present

Caught on camera: Police release video of man who allegedly stole seaplane in Vancouver

Police say the man broke into the Harbour Air terminal and then got into one of the seaplanes in the harbour

51 health professionals send letter to Trudeau, Horgan panning northern B.C. pipeline

They point to studies about the health and climate change risks from pipeline

Fake meat and a latte? Starbucks adds Beyond Meat in Canada

The Seattle roaster has talked about introducing plant-based patties in the U.S., but has yet to do so

Groundhogs got it wrong: spring isn’t coming soon, Weather Network says

The only part of B.C. to warm up early will be Victoria

Toffoli scores OT winner as Canucks beat Habs 4-3

Demko makes 37 saves for Vancouver

Most Read