(Black Press file photo)

ICBC urging drivers to slow down this May long weekend

Speed is number one cause of car crash fatalities: ICBC

Police will be conducting a province-wide enforcement blitz as drivers hit the road this Victoria Day long weekend.

The increase in enforcement is part of a month-long campaign being run by the government, police and ICBC with a focus on speeding.

In 2017, 540 people were injured in 2,300 crashes in B.C. over the May long weekend.

READ ALSO: Drugs, alcohol and lack of seatbelts top reasons for fatal car crashes: B.C. coroner

In a recent survey conducted by Ipsos for ICBC, almost three-quarters of respondents said they have been concerned for their safety as a passenger in a vehicle they considered to be speeding.

As drivers, 46 per cent said their top concern of possible consequences from speeding was injuring a passenger.

ICBC, police and Speed Watch volunteers are also urging drivers to slow down and speak up if you feel uncomfortable as a passenger.

Speed is the number one cause of car crash fatalities in B.C., according to ICBC, with 82 people killed in speed-related crashes each year.

Speeding is also a concern for road users besides drivers.

ICBC says 90 per cent of pedestrians would survive if hit by a passenger vehicle driving at 40 km/h. That number drops to a 50 per cent survival rate if the collision occurs at 80 km/h.

During the month of May, police are targeting speeders, and Speed Watch volunteers will also be set up in B.C. communities to remind drivers of their speed.

READ MORE: Speed cameras to target leadfoots at 35 B.C. intersections

READ ALSO: NDP defends new speed cameras coming to 35 intersections

ICBC is also working with the government to upgrade 35 existing intersection safety cameras to identify and ticket speeding drivers.

Some tips for a safe long weekend road trip include:

  • Plan your route and check road conditions at drivebc.ca before you leave
  • Don’t speed up as someone is trying to pass you. Slow down and make room.
  • Be realistic about travel times and don’t rush to make up time.
  • Make a game of looking for motorcycles and count them as you go. It’s also a way to teach young drivers to look for motorcyclists.
  • Stay focused and avoid distractions that may take your mind off driving and your eyes off the road. Leave your phone alone.

Like us on Facebook and follow us on Twitter.

Just Posted

Latest round of Columbia River Treaty talks wrap up in Cranbrook

Federal, provincial, U.S. and Indigenous representatives recently met for eight round of discussions

First Nations given max compensation for Ottawa’s child-welfare discrimination

2016 ruling said feds didn’t give same funding for on-reserve kids as was given to off-reserve kids

Active life is family affair for Castlegar mom-and-daughter athletes

Two generations taking part in 55+ Senior’s Games

People’s Party candidate in South Okanagan-West Kootenay steps forward

Taylor talks about PPC platforms on economics, immigration and climate change

South Okanagan-West Kootenay candidates ready for federal election campaign

Here are the candidates running in the South Okanagan-West Kootenay riding

VIDEO: Vancouver Island mayor details emergency response after fatal bus crash

Sharie Minions says she is ‘appalled’ by condition of road where bus crashed

B.C. VIEWS: Cutting wood waste produces some bleeding

Value-added industry slowly grows as big sawmills close

Fewer trees, higher costs blamed for devastating downturn in B.C. forestry

Some say the high cost of logs is the major cause of the industry’s decline in B.C.

Federal food safety watchdog says batch of baby formula recalled

The agency says it’s conducting a food safety investigation

UVic president offers condolences after two students killed in bus crash

‘We also grieve with those closest to these members of our campus community,’ Cassels says

Coming Home: B.C. fire chief and disaster dog return from hurricane-ravaged Bahamas

The pair spent roughly one week on Great Abaco Island assisting in relief efforts

Newcomer Ferland lines up with sniper Pettersson as Vancouver Canucks camp opens

Ferland provides more depth and a scoring threat up front, Pettersson says

Intelligence official charged seemed to be ‘exemplar of discretion’: UBC professor

Professor Paul Evans says he served on Cameron Ortis’s doctoral dissertation committee

B.C. company gets licence to test psychedelic drugs for therapy treatment

Salvation Botanicals interested in manufacturing, testing and research and development

Most Read