‘Honest mistake:’ RCMP says B.C. cannabis shop can keep image of legendary Mountie

Sam Steele wearing military, not RCMP uniform in image depicted in Jimmy’s Cannabis window

The RCMP say they “stand corrected” and Cranbrook business Jimmy’s Cannabis will not have to remove an image of legendary lawman Sam Steele displayed in one of their windows after all, after the RCMP consulted further with their historian, who informed them he is not wearing an RCMP uniform in the image.

BACKGROUND: RCMP asks new cannabis shop to remove image of Sam Steele

It’s been a high-profile week for Jimmy’s Cannabis Shop considering the store just opened its doors last Wednesday, with news that the store had been asked by the RCMP to take the photo of Sam Steele down due to copyright infringement making headlines nation wide.

Cannabis stores are mandated to have opaque window coverings to prevent onlookers from seeing in and owner Jeff Weaver opted to go with historical images for his stores instead of “uninviting” glazed glass or something along those lines.

Weaver originally agreed to take the photo down in the verbal conversation with a local officer, but after consulting a historian, he learned that the image of Steele he chose shows him wearing not a RCMP uniform but a military one.

“We are elated,” Weaver told the Townsman. “This is fantastic news that we are not impinging upon any trademark issues with the RCMP and we hope that Sam Steele the man will be the thing that’s celebrated from here on out.”

Today Cpl. Caroline Duval from RCMP media relations in Ottawa provided a statement confirming that Steele is in fact wearing a military uniform depicted on the window.

“The RCMP stands corrected on the statement that Sam Steele is wearing the uniform of the North West Mounted Police in the image used by the cannabis store. We had further discussions with our historian, who informed and corrected us on:

Superintendent Samuel Benfield Steele, Reg. No. 1 (O.40) was struck off the strength of the North-West Mounted Police on January 3, 1903.

The photograph of Sam Steele, from which the disputed image is derived, is from the portrait published in the frontispiece of Sam Steele’s autobiography “Forty Years in Canada” written in 1914 but due the outbreak of the First World War in August 1914, was not published until 1915.”

The RCMP statement explains that in 1914, Colonel Steele was the Officer in Command of Military District 10 in Winnipeg, MB. In the photo Weaver picked for his store Steele is wearing the uniform of a full Colonel in the Canadian Militia.

In the statement Duval said that the RCMP wishes to remind the public that “notwithstanding the correction and honest mistake, the name and image of the RCMP are protected under the intellectual property laws of Canada and requires prior authorization before any business or enterprise can use it.

Meaning that if Steele was depicted in RCMP regalia in the photo, Weaver would have had to officially request permission to use it, and had the request been denied, he would have had to remove it.



paul.rodgers@cranbrooktownsman.com

Like us on Facebook and follow us on Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

New 4.9 hectare fire burning east of Trout Lake

Another out-of-control fire in the Lake Creek area has also grown to 6.6 hectares

Search effort underway for man missing around Slocan River

The man was reportedly swimming near Winlaw yesterday

Kootenay doctor among 82 physicians, dentists calling on province for mandatory mask rule

Open letter says masks should be worn in indoor public spaces, public transportation or in crowds

Structures not threatened by wildfires burning in the Arrow and Kootenay Lakes region

Official says more lightning-caused fires could occur in region over next 36 hours

West Kootenay region experiences drier-than-normal July: Report

The region only received around 57% of its normal precipitation during the month

B.C. would not send students back to school if there was ‘overwhelming risk’: Horgan

Plan has left many parents across the province worried about their children’s safety

Walmart to make face masks mandatory for customers across Canada

Requirement goes into effect on Wednesday, Aug. 12 across Canada

Practical fashion: Local designers make supplies for Nelson dentists

Surgical caps and gowns have been in short supply for dentists during the pandemic

Masks to be mandatory on BC Transit, TransLink starting Aug. 24

Both BC Transit and TransLink made the announcement in separate press releases on Thursday

Penticton homes evacuated due to wildfire northwest of city

Emergency vehicles are at the scene near Sage Mesa, evacuation centre set up in Penticton

British Columbians worried as end of COVID-19 rental supplement looms

Single mom struggles as supplement was her saving grace

Three screening officers at Vancouver airport test positive for COVID-19

The public is not believed to be at risk of exposure

Arson suspected in several wildfires lit near Kootenay town

RCMP making progress in arson investigation of Marsh Creek fires

Most Read